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How to help children recognize advertising and sponsorship
Helping children recognize advertising and sponsorship involves teaching them to distinguish between entertainment content and persuasive marketing. It…
Read articleFor parents, caregivers & educators
Better informed.
Better viewing.
Make sense of what’s on screen—and make choices that work for your family.
Clear explanations of TV ratings, practical ways to approach parental controls, and conversations that go beyond “turn it off.”
Three useful starting points
What would you like
to understand?
You don’t have to figure everything out at once. Start with the question in front of you.
01 / UNDERSTANDTVPG
Read the rating.
Understand the age labels and content letters before you press play.
TV ratings explained 02 / SET UPKnow the controls.
Find the layers of settings that help you manage what can be watched.
Explore parental controls 03 / TALK ABOUT ITKeep a conversation.
Ask better questions about stories, advertising, and viewing habits.
Build media literacyA practical place to begin
Before the next
family movie night.
Three small checks can make your choices more deliberate.
See the setup checklist- 01
Check the content.
Read the rating and description for the title or episode you plan to watch.
- 02
Check the profile.
Make sure the right account is active and review its viewing restrictions.
- 03
Agree on the plan.
Choose what to watch, when to stop, and how to pause if something feels uncomfortable.
Information, with context
Useful sources.
Room for your judgement.
We bring together official ratings information, platform help pages, and practical prompts for families. We explain what tools can do, where they have limits, and where to find the original information.
How we approach the subject